Grace Beverley

Grace Beverley is a British entrepreneur, author, and content creator known for redefining what it means to be both ambitious and intentional in the modern business world. From launching sustainable fashion and fitness brands to writing bestselling books and hosting her own podcast, she’s become a leading voice at the intersection of wellness, productivity, and ethical entrepreneurship. Her work speaks to a generation navigating burnout, digital hustle, and the desire to build something meaningful without sacrificing balance.

By combining a sharp business mindset with authenticity and transparency, Grace has created a platform that resonates far beyond her social media roots—offering tools, products, and insights for people looking to live and work with purpose.... Show More

Grace Beverley is a British entrepreneur, author, and content creator known for redefining what it means to be both ambitious and intentional in the modern business world. From launching sustainable fashion and fitness brands to writing bestselling books and hosting her own podcast, she’s become a leading voice at the intersection of wellness, productivity, and ethical entrepreneurship. Her work speaks to a generation navigating burnout, digital hustle, and the desire to build something meaningful without sacrificing balance.

By combining a sharp business mindset with authenticity and transparency, Grace has created a platform that resonates far beyond her social media roots—offering tools, products, and insights for people looking to live and work with purpose.

From Oxford to Entrepreneurship

Born on February 16, 1997, in London, Grace began her journey online as GraceFitUK while studying music at Oxford University. Her content—centered on fitness, student life, and plant-based living—quickly built a strong community, laying the groundwork for a transition from influencer to founder.

In 2019, she launched TALA, a sustainable activewear brand built around transparency and ethical manufacturing. Using recycled materials and body-inclusive designs, the brand scaled quickly and became a standout in the direct-to-consumer fashion space. In 2021, she re-acquired full ownership of TALA, reaffirming her long-term commitment to sustainable, values-first business.

Building Tools for Modern Balance

In parallel, Grace founded Shreddy, a digital fitness and wellness platform offering app-based workout plans, coaching tools, and supplements designed for structure and flexibility. Her work across both companies reflects a broader mission: to offer resources that support ambitious, health-conscious lifestyles—without promoting toxic productivity or unrealistic expectations.

This philosophy is at the heart of her 2021 book, Working Hard, Hardly Working, a Sunday Times bestseller that blends personal insight with practical frameworks to help readers rethink productivity, success, and mental health in the digital age. The book sparked a wider conversation on how to stay driven without burning out.

She also launched The Productivity Method, a planning system based on her book’s core principles, and Working Hard, Hardly Working: The Podcast, where she explores entrepreneurship, identity, and growth through interviews and solo episodes.

Recognition and Cultural Influence

Grace’s impact has been recognized globally. She’s been named to Forbes 30 Under 30 Europe (Retail & E-commerce) and awarded the James Joyce Award from University College Dublin—one of the institution’s highest honors for public figures. Her insights have been featured in outlets like Vogue, BBC, The Guardian, and Financial Times, where she continues to shape the conversation around the next generation of business leadership.

A Values-Driven Vision

More than just a founder or influencer, Grace Beverley is part of a new class of digital entrepreneurs—those who build communities, challenge norms, and advocate for thoughtful growth. By bridging the gap between online culture and long-term business thinking, she continues to offer a roadmap for how to build with both ambition and alignment.