Zoe Sugg's Vlogging Cameras & Tech Gear (2025)

Q: How many subscribers does Zoe Sugg have on YouTube?

Zoe Sugg has 5,000,000 subscribers on YouTube.

Q: How many followers does Zoe Sugg have on Instagram?

Zoe Sugg has 9,100,000 followers on Instagram.

Equipment

Zoe Sugg’s content setup reflects her polished aesthetic and long-standing presence in the lifestyle and vlogging space. She uses the compact Canon PowerShot G7 X Mark III camera for quick, on-the-go filming, and turns to the Canon EOS 70D DSLR paired with the Sigma 18-35mm F1.8 Art lens for higher-quality, sit-down content. Audio is captured with the reliable RØDE VideoMic Pro+ on-camera microphone, mounted on either the portable Manfrotto PIXI Evo or full-size Manfrotto 190X tripod, depending on the filming setup.

For editing, everyday communication, and mobile content capture, she uses an Apple MacBook Pro, Apple iPhone 15 Pro Max, and Apple AirPods Pro 2, keeping her workflow streamlined whether at home or on the go.