Emma Marie

Emma Marie is a beauty, fashion, and lifestyle content creator known for her upbeat vlogs, makeup tutorials, and stylish lookbooks on YouTube. Based in Los Angeles, she brings a vibrant, trend-forward aesthetic to platforms like Instagram and YouTube, where she shares everything from travel diaries to DIY projects with a personal, approachable tone.

Born on March 18, 1998, Emma grew up in a creatively inspired household—her mother a makeup artist, her father a musician. This early exposure to beauty and performance helped shape her passion for self-expression and visual storytelling. In 2016, she launched her YouTube channel at age 18, quickly gaining traction with a haul video that led to a broader mix of fashion, beauty, and lifestyle content.... Show More

Emma Marie is a beauty, fashion, and lifestyle content creator known for her upbeat vlogs, makeup tutorials, and stylish lookbooks on YouTube. Based in Los Angeles, she brings a vibrant, trend-forward aesthetic to platforms like Instagram and YouTube, where she shares everything from travel diaries to DIY projects with a personal, approachable tone.

Born on March 18, 1998, Emma grew up in a creatively inspired household—her mother a makeup artist, her father a musician. This early exposure to beauty and performance helped shape her passion for self-expression and visual storytelling. In 2016, she launched her YouTube channel at age 18, quickly gaining traction with a haul video that led to a broader mix of fashion, beauty, and lifestyle content.

Her popularity grew further in 2018 when she starred in The Valley Girl Show, a web series following her and her friends through life in L.A. The show introduced her to a wider audience and reinforced her image as a rising voice in the lifestyle creator space.

With a focus on authenticity and creative flair, Emma Marie continues to evolve her content while staying grounded in the themes that first connected with her audience—style, self-expression, and everyday inspiration.